Built by a coach who saw the gap.

I spent the last decade inside the Tom Ferry coaching ecosystem — working with thousands of real estate agents at every level, from brand-new licensees to $50M producers. Over 20,000 hours of 1-on-1 and group coaching. I've seen what works and what doesn't.

One pattern kept showing up: agents who had licenses but weren't using them. Career changers who got licensed but pivoted. Stay-at-home parents who couldn't do the full-time grind. Retirees who kept renewing out of habit. Part-timers who couldn't find a brokerage that made sense for 2 deals a year.

They were all paying for continuing education, license renewals, and E&O insurance — and getting absolutely nothing in return. Meanwhile, they all knew people who were buying and selling homes. They just didn't have a system to monetize those relationships.

Coaching real estate professionals on building sustainable referral systems

That's why I built Soil Global Realty.

Not another traditional brokerage. Not another recruiting machine. A referral-only brokerage that lets agents earn from their network without returning to active sales. AI-powered drip campaigns keep you top-of-mind. A concierge team handles every referral from intake to close. You earn a commission when the deal closes.

The name “Soil” comes from the idea that your network is the ground beneath your feet — rich with relationships you've cultivated over a lifetime. Most agents let that soil sit fallow. We help you plant seeds and harvest the value that's already there.

I got my broker's license in 10 states (expanding to 20) specifically to build this. Every license is publicly verifiable. Every state has a dedicated onboarding process. The model is transparent: $39.95/month, a 5% company fee on referral commissions, and no hidden costs.

If you have a real estate license collecting dust, it's time to put it to work. You own the ground. Let's grow something.